Productsdeferred revenue management

Manage deferred revenue from contract to recognition

Run deferred revenue and monthly recognition directly from CRM contract data, with accounting system sync.

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Manage deferred revenue from contract to recognition

Unify quotes, billing, payments, deferred revenue balances, and revenue transfers from HubSpot and Salesforce contract data. Run annual, monthly, installment, and subscription revenue management accurately — without spreadsheets.

A
Contract & service period management

Tie contract start, end, billing, and service periods to CRM records — annual, monthly, installment, and usage billing on one base.

B
Automated deferred balances

Track invoiced and collected amounts as deferred revenue until recognized, with balances by customer, contract, and invoice.

C
Monthly revenue transfers

Recognize revenue from deferred balances month by month. A $12K annual contract recognizes $1K per month — the rest stays deferred.

From closed-won to recognized revenue, without gaps

  • Capture contract term, billing schedule, and service period when a CRM deal turns Closed Won
  • Issue invoices and track payments as deferred balances
  • Transfer revenue monthly based on contract term
  • Push recognized revenue, deferred balances, and payments to your accounting system
  • Recalculate balances and schedules when contracts change, churn, or refund

Common pain points

  • Splitting annual contract revenue inside Excel
  • Payments are in, but recognition timing is unclear
  • Contract, billing, and service periods don't line up
  • CRM deal data stays disconnected from billing and accounting
  • Amendments, cancellations, and refunds require manual rework

Handle amendments, churn, and refunds without breaking operations

When terms change, balances and recognition schedules recalculate automatically.

D
Contract & plan changes

Treat term and plan changes as explicit events so deferred balances and recognition schedules adjust cleanly.

E
Churn, refunds, credit notes

Handle mid-term cancellations, refunds, and credit notes with unearned-period adjustments built in.

F
Accounting integrations

Sync recognized revenue, deferred balances, and payments by CSV or API — freee, MoneyForward, NetSuite, QuickBooks, Xero.

Not accounting software — CRM-native revenue operations

Sanka is not an accounting system. It connects CRM contract data to billing, payments, deferred revenue, and recognition — the revenue operations layer between HubSpot/Salesforce and your accounting stack.

  • Accounting software: journals, closes, general ledger
  • Billing tools: invoicing, payments, subscription charging
  • Sanka: CRM deals and contracts → billing → payments → deferred revenue → recognition

Clean revenue data before accounting processes it.

Revenue patterns we cover

G
SaaS & subscriptions

Recognize annual, monthly, and plan-change revenue over the actual service period.

H
Maintenance & support contracts

Recognize annual maintenance fees month by month over the contract term.

I
Education & memberships

Manage tuition, membership dues, and prepaid fees over the delivery window.

J
B2B services & consulting

Track retainer payments, staged invoices, and milestone billing as deferred, recognized against delivery.

FAQ

Do we need to replace our accounting system?
No. Sanka integrates with freee, MoneyForward, NetSuite, QuickBooks, and Xero over CSV or API. It aligns deferred revenue and recognition data before it reaches accounting.
How do mid-contract changes and refunds work?
Term changes, plan changes, cancellations, refunds, and credit notes are explicit events. Deferred balances and recognition schedules recalculate — history stays in an audit trail.
Does this work for subscription and one-time billing?
Yes. Annual, monthly, installments, setup fees, maintenance, and usage charges run on the same base, each with the right deferred and recognition treatment.
Does Sanka handle advanced revenue recognition standards?
Sanka is a CRM-native revenue operations layer, not an accounting engine. IFRS 15 / ASC 606 judgments stay with your accounting system — Sanka prepares the clean deferred and recognition data that feeds it.
Sanka | Deferred Revenue & Recognition