Solutions Hubspot Subscription Automation

HubSpot subscription automation overview

A practical overview for automating HubSpot deal cancellation handling across order import and subscription updates.

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Lead Deal Quote Order Invoice Payment Reconciliation Renewal
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HubSpot subscription automation overview

This guide explains how to sync HubSpot deal updates into Sanka orders and then update related subscriptions with a controlled workflow.
The target outcome is consistent cancellation handling across order import, subscription status, and billing stop timing.

Build the property layer

Create a cancellation date property in HubSpot and import it into an order custom property in Sanka.

Standardize the workflow

Use order import as the trigger and update associated subscriptions with mapped and fixed values.

Control billing behavior

Apply a next-day stop rule so billing remains predictable and explainable.

Setup

1. Create the cancellation date property in HubSpot Deals

  • Object: Deal
  • Recommended internal name: subscription_cancellation_date
  • Type: Date
  • Format: YYYY-MM-DD

HubSpot deal property screen for creating subscription cancellation date

2. Prepare order custom property mapping in Sanka

  • Create an order custom property (date)
  • Map HubSpot subscription_cancellation_date into that order property
  • Validate with one test deal before scaling

Sanka mapping screen from HubSpot deal property to order custom property

3. Set workflow to update associated subscriptions

  • Trigger: order creation/import
  • Action: update associated records
  • Update values:
  • subscription_status: fixed value
  • end_date: mapped from order cancellation date

Workflow overview from order import to subscription update

Screenshots

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Rendered full-page screenshot of HubSpot subscription automation overview

Results and value

Area Before After
Cancellation date sync Manual updates Imported automatically with orders
Subscription update Owner-dependent Workflow-driven for associated records
Billing stop rule Inconsistent Standardized with next-day stop
Audit explanation Hard to trace Clear workflow execution history

This setup lets HubSpot changes flow through order import and subscription updates without manual handoffs.